Location-based discovery
Built to make important information clear at a glance.
Web Apps
ApointMe
A location-led marketplace connecting customers with verified beauty and grooming professionals.
Client
ApointMe
Industry
Beauty
Role
Product Design & Development
Duration
4 Months
Technologies
Next.js · React · TypeScript · Maps
Overview
ApointMe makes discovering and booking local professionals feel immediate. Customers can find providers by service and location, while professionals receive a clear path to join and manage their presence.
We designed a focused discovery experience around location, service categories and verified professionals. Distinct calls to action keep customer booking and professional onboarding clear from the first screen.
Dual-sided marketplace
A considered experience designed around real user needs.
Trust-focused booking flow
A considered experience designed around real user needs.
Accessible across devices
A considered experience designed around real user needs.
The challenge
The experience had to serve two audiences—customers and professionals—without muddying the primary booking journey. Location and trust also needed to sit at the centre of the product.
ApointMe makes discovering and booking local professionals feel immediate. Customers can find providers by service and location, while professionals receive a clear path to join and manage their presence.
- ×Customers struggled to discover trusted local professionals.
- ×Booking availability was fragmented across different channels.
- ×Two distinct audiences needed clear, separate journeys.
- ×Location and trust had to be visible from the first interaction.
The solution
We designed a focused discovery experience around location, service categories and verified professionals. Distinct calls to action keep customer booking and professional onboarding clear from the first screen.
Every decision was shaped around clarity, usefulness and a strong expression of the brand.
- ✓Location-led discovery for nearby professionals.
- ✓A direct booking journey with clear service categories.
- ✓Distinct paths for customers and service professionals.
- ✓Trust-focused profiles and confirmed appointment states.
Technologies
Next.jsReactTypeScriptMaps
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